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    Case Study

    Tipson Tea

    Overview

    Based out of Sri Lanka, Tipson Tea has a strong presence internationally but has an interest in expansion in the US market. Sold through Amazon, we partnered with Tipson Tea to grow an organic reach program. A volume based approach was used to distribute product samples (low cost production) resulting in millions of impressions. As an added benefit, affiliate content was obtained and repurposed by the brand.

    Goals

    • Expansion into US market
    • Generate impressions & clicks at a low cost
    • Increase engagement and followers
    • Generate revenue

    Results

    • Went from 0 to 200 affiliates in the first two months.
    • Increased Amazon sales.
    • Generated interest through organic posts & giveaways.

    Affiliates Recruited (60 Days)

    200

    +100%

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